Month: December 2016

Businesses’ Need For Speed Accelerates Development Of Faster U.S. Broadband

By Russ Banham Forbes Small and midsize companies dependent on wired technologies are in for some good news: Faster internet connections are on the way. Competition to provide them is intensifying among telecom companies, cable companies, satellite TV providers and wireless internet service providers. Many are already preparing and squaring off to build tomorrow’s communications… Read more »

New Product Launch: Testing The Waters With Social Media

By Russ Banham Forbes Back in the day, companies assembled focus groups to gather feedback on product prototypes. Changes were then made based on this group’s advice. Today, the same kinds of opinions are being collected through social media, making prelaunch research vastly more efficient and cost-effective. Trusted customers who offer their frank opinions often… Read more »

Manage Better: Hybrid IT Takes Pressure Off Companies Trying To Do It All

Forbes By Russ Banham For operating efficiency and cost-effectiveness, many businesses are turning to hybrid IT, an approach comprising a mix of in-house resources, managed hosting, and public and private cloud-based services. Sounds simple enough, but deciding which resources go where is complicated. The overarching goal is to somehow put together the pieces to build… Read more »

Peer Pressure PEER-TO-PEER INSURANCE IS ALL ABOUT THROWING SPAGHETTI AGAINST THE WALL TO SEE WHAT STICKS.

By Russ Banham “When life gives you lemons, make lemonade.” The proverbial phrase encouraging optimism in the face of adversity is the underlying principle of insurtech startup Lemonade, the nation’s first peer-to-peer (P2P) insurance company but undoubtedly not its last. Lemonade has loudly broadcast its intentions to disrupt traditional insurers and intermediaries. The “lemons” represent… Read more »